Skin Specialists of Allen and Addison
From attacked site to fully secure, to lead generating to marketing strategy this is truly a “rags to riches” story.
Challenge: Client site had been infected with a virus. Later client was not receiving a sufficient number of leads from their website.
Solution: We recreated their site in WordPress and added security enhancements. Working consistently with the client we continually revised their site adding popups and on-page ads to increase leads. We created a goal system in analytics to track progress and held regular marketing meetings to keep on track. Lastly we set them up with a Customer Relationship Manager system to help manage all the leads.
Result: Site never got hacked again. Via monthly reporting we showed clients received an increased number of leads and goal completions went into the 500 range per month. Recently we also redesigned the site to make it easier to connect with more mobile users.
Project Details
TYPE: Redesign, Security, Mobile
CLIENT: Skin Specialists of Allen and Addison
Banner Ad Creation
Part of the project was to create banner ads to be displayed in the sidebar to help drive sales.